Ray J is the latest celeb to cash in on the celebrity cannabis craze.
The producer, reality star, entrepreneur and little brother of Brandy hopes to make green selling pre-rolled joints called…wait for it…Ray Jay’s. The new business venture is called Maddvibes. Ray’s manager says the plan is to conquer the market by using “non-traditional marketing strategies in media, music and entertainment. The plan isn’t just to sell to smokers, but to partner with other growers that are looking to expand their reach. (TMZ)